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Energy Efficient Motorsport (EEMS) Brochure
05 April 2005
 
For many years, we have known that non-fossil-based fuel solutions represent the future, not just for the motorsport community, but for the automotive industry worldwide. Increasingly demanding environmental targets mean that, over the next 10 years, fuel efficiency, reduced emissions and sustainability concerns will come to occupy the very top of our agenda.

Already an intensive and high profile proving ground for some of the world’s leading mass-market car manufacturers, motorsport can play a crucial role to develop and promote alternative fuel technology for the global arena. And, with a proven reputation for world-class design, R&D and performance engineering, Britain’s unique motorsport industry cluster leads the field.

Significantly, motorsport is not just about glamour, raw speed and race day excitement – it’s a showcase for the latest cutting-edge technologies and a superb shop window for automotive manufacturers, suppliers and sponsors to get their message to the widest possible audience.

The Energy Efficient Motorsport (EEMS) initiative is a tremendous opportunity to raise awareness of alternative fuel sources and prove that gasoline is no longer the only viable solution.

Backed by the British Government, the Motorsport Industry Association (MIA) and many interested companies, EEMS is rapidly proving that alternative technologies can compete on the world’s fastest and toughest stages. The cars are already out there – at Le Mans and the British Touring Car Championship – underlining the value of bio-ethanol, diesel and Liquid Petroleum Gas, and the years ahead promise much, much more.

Innovation, technological excellence and the dream of a greener future lie at the very heart of EEMS. The EEMS Project Team is wholeheartedly committed to the challenge, pushing for further technological innovation and support from all those involved in engineering excellence. This is where you come in.

A warm welcome to the future of motorsport.

Click here to download the brochure
 

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